Meet our casino expert, Matt Bourie!
Matt Bourie: Matt Bourie is a respected voice in the casino and gaming community, best known for his work with The Jackpot Gents and his contributions to the American Casino Guide Book. With a passion for casino strategy and player education, he has built a strong reputation for delivering practical insights that help gamblers make informed, confident decisions.
Through The Jackpot Gents YouTube channel and digital platforms, Matt creates engaging, easy-to-understand content focused on as video poker. His approachable style and clear explanations have attracted a growing audience of both novice and experienced players looking to improve their skills and better understand the nuances of casino play.
In addition to his digital presence, Matt is the Editor to the American Casino Guide book, a long-standing and widely trusted publication in the gambling world & it's sister YouTube channel. He share his knowledge about casino games including blackjack, craps, roulette, slot machines as well as the latest casino news and his tips on everything from how to help stretch your gambling budget and how to increase casino comps without increasing your play.
Matt has also worked in the iGaming and affiliate space for over 10 years and shares his expertise on many platforms across the Internet. You can see a collection of his iGaming works at American Casino Bonuses.
Matthieu Blake: With over 20 years at the tables, Mathieu Blake has built a reputation as one of the most recognized voices in modern blackjack. As the creator of the NeverSplit10s brand, he reaches a combined audience of over 500,000 followers across YouTube, TikTok, Facebook, and Instagram, where he breaks down high-stakes gameplay, strategy, and the evolving casino landscape. His YouTube channel, NeverSplit10s, has become a go-to destination for both beginners and seasoned players looking to sharpen their edge.
Mathieu’s expertise goes far beyond entertainment. He has developed the Blackjack Academy Masterclass, a structured program designed to teach players the mathematics, psychology, and discipline required to succeed at the game long term. His content dives deep into topics like house edge manipulation, rule variations such as 3:2 vs 6:5 blackjack, bankroll management, and real-world casino tactics—insights that come from years of hands-on experience across global casinos.
In addition to his video content, Mathieu has contributed to the broader iGaming conversation through articles and thought leadership focused on transparency, fair play, and player-first casino experiences. His work and insights have been featured in Business Insider, further solidifying his authority in the space. Whether through live streams, long-form content, or written analysis, Mathieu continues to lead one of the largest and most engaged blackjack communities online, helping players make smarter, more informed decisions every time they sit at the table.
Daniel Smyth: With almost 20 years in the industry and over 1,200 followers on LinkedIn, Daniel Smyth is one of the most recognized voices in gambling journalism. His passion for words and gaming formed at university. After being swept up in the Moneymaker poker boom, he pursued a career in gambling media.
Initially building up his portfolio as a freelancer, Daniel landed a full-time job at WPT Poker Magazine as a features writer in 2008. He went on to lead the magazine’s strategy section as content co-ordinator and editor.
After three years at the magazine, Daniel moved into a freelance role. Using his understanding of odds, strategy, and game theory, he expanded his repertoire to include casino and sports betting content.
Now, after almost two decades in the business, Daniel Smyth has written for all the gambling industry’s leading publications, including talkSPORT, CasinoTopsOnline, The Sun, and NewCasinos.com. Other outlets in his list of clients include those targeting the Canadian market, such as Casino Canuck, WSN, and the Nova Scotia-based agency SEO Brothers.
Daniel has also worked with ics-Digital, a leading iGaming marketing agency, on projects for PokerStars, Betfair, Paddy Power, and Betway. He has also worked directly with casino software providers, including Yggdrasil, writing slot game guides.
Finally, Daniel doesn't just write about gambling. Alongside casino gaming, Daniel Smyth is a keen poker player who has previously played semi-professionally. This combination of professional experience and personal insight has made him one of the most-trusted gambling writers in the world.
Articles
- Blackjack Basics Online: A Beginner’s Guide
- Roulette Basics Online: A Beginner’s Guide
- Baccarat Basics Online: A Beginner’s Guide
- My Mobile Casino Play Checklist for Comfort and Control
- My Simple Glossary of Online Casino Terms for New Players
- How I Use Game Help Screens Without Overthinking It
- My First 15 Minutes on an Online Casino Platform
- A Tour Through the Most Iconic Online Casino Games of All Time
- Responsible Gambling at Jackpot City Canada: A Guide
- What I Do If a Casino Game Disconnects Mid-Session
- A Simple Starter Checklist for Nervous First-Timers
- Jackpot City Support: What I Ask to Get Help Fast
- How I Interpret Promotions Responsibly at Jackpot City
- Why I Always Try Demo Mode Before Real Play
- How I Avoid Information Overload When Browsing Games
- Accessibility Features I Notice Online
- How Casino Audio Shapes the Way You Feel
- Slots, Tables, Live: How Each Category Feels Online